Clipping:Spalding's plan for an Australian tour

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Date Wednesday, March 28, 1888
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...[from Harry Palmer's column] President A. G. Spalding, associated with Captain Anson and one other gentleman, will next fall take to the antipodes two crack ball teams, not so much through any expectation of making money out of the enterprise itself, but for the purpose of showing the Australian people the beauties of the American game in order that it may become established there upon the same basis of public favor that it has enjoyed in this country for years past.

The idea is not the outgrowth of impulse with President Spalding, but is the result of some months of thought and careful inquiry. “In my judgment,” said he to your correspondent, “such a trip would prove a losing venture to any man who undertook the journey with any expectation of making money out of the gate receipts of his games. In undertaking such a trip I do so more for the purpose of extending my sporting goods business to that quarter of the globe and creating a market for goods there, rather than with any idea of realizing any profit from the work of the teams I take with me. We have shipped a few goods to Australia during the past three years, and the trade from there has been growing so steadily that I feel confident of being able to build up a business there, as the result of my contemplated venture, that will, in the end, repay me.

Source The Sporting Life
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Submitted by Richard Hershberger
Origin Initial Hershberger Clippings

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